Be the answer.When they ask.
Cognos is our answer engine optimization software, run by our team on your account, so you're a source AI names when a buyer asks about your category.
What changed, and what it costs you.
Four numbers from the market, and what each one means if you are the business trying to get found.
of US Google searches end without an external click (Search Engine Land, 2026)
Ranking well stopped meaning anyone arrives. The answer is the destination now.
of searches now return an AI Overview
The top of page one is a summary, and it either names you or it does not.
of AI model updates in the last three years
Nobody publishes a changelog. Optimize once and you are stale before the invoice clears.
is when citation movement typically starts showing
This compounds. The accounts that win started before their competitors noticed.
None of this reverses. It is the reason the program runs continuously and is operated by our team, instead of shipping once and handing you a tool.
Market context, not client results
One platform. Every part of getting cited.
Cognos runs the whole answer engine stack, from mapping what a model asks to proving you got named in the answer. Our team operates all of it on your account.
Query Fan-Out
We map the sub-questions a model retrieves against before it answers you, then score each branch by commercial value.
How it worksAI Search Tracking
Prompt-level monitoring across the major answer engines, so citation movement is a number you can see instead of a hunch.
How it worksTechnical Optimization
We clear render, speed and access blockers so the answer engines can actually retrieve your pages.
How it worksEntity & Schema
Structured data and entity consistency so your business is a known thing, not an ambiguous string of text.
How it worksAEO Content Engine
We publish against the branches worth owning, in the format retrieval actually rewards.
How it worksDigital PR & Citations
Third-party sources and citations that give a model a reason to trust the answer it gives about you.
How it worksAn AI does not look up your keyword. It asks thirty smaller questions first.
Before it answers, the model breaks the question apart and retrieves evidence for each piece. Rank for the headline phrase and you can still be absent from every branch that decides the answer.
So we map the tree first. Every branch gets scored by commercial value, then we publish against the ones worth owning. Nothing gets written before the map exists.
"Best tax resolution firm for a self-employed owner with IRS debt?"
- Best tax relief companies for business owners
- IRS debt solutions for self-employed individuals
- Tax attorney vs. tax relief company
- Offer in compromise eligibility requirements
- How much does tax debt resolution cost
You are not buying software to learn. You are buying the team that already knows it.
You are hiring operators, not buying seats.
You never log in.
No seats to fill, no platform to learn, no implementation project. We run the tooling and you review what comes out of it.
Named people own the account.
A dedicated account strategist plus a dedicated technical and fulfillment lead. The same people throughout, accountable for the number you came to move.
The method is the part we built.
Query fan-out mapping, retrieval reinforcement, and a scoring pipeline every piece clears before it publishes. Tools are tools. The system around them is ours.
Managed operations
Strategy, production, reporting, and the tooling all sit on our side. You get the reporting and the output.
Businesses with something real to sell and not enough people finding it.
Most of our clients are owner-led companies between one and fifty million in revenue. Big enough that growth matters, small enough that nobody has a spare marketing department.
- Local and service-based
- Tax resolution
- B2B services
- Health and wellness
- E-commerce
- Multi-location brands
Where we are not a fit
If you need a one-off project, a freelancer to take direction, or a logo refresh, this is the wrong shape of engagement.
The program is continuous and we run it ourselves. That is the whole model, and it does not compress into a short project.
If the program is not a fit, we will say so on the first call rather than sell you something adjacent.
Bring us the number you are trying to move.
We run the audit, then map your first thirty days on it.